Topshop & Topman Return: A Runway Takeover in the Heart of London

After seven years off the runway, Topshop and Topman made a powerful comeback with an outdoor fashion show in Trafalgar Square in mid-August 2025.

Set against the backdrop of the National Portrait Gallery—complete with a branded double-decker bus—the show transformed one of London’s most iconic public spaces into a cultural and fashion spectacle.

The presentation unveiled the Fall/Winter 2025 collection, blending a “see-now, buy-now” approach with upcoming drops available exclusively on the newly launched topshop.com, which went live just a day before the show.

Music set the tone, with tracks from Doechii, Beyoncé, Skepta, and SAULT adding energy and edge to the spectacle.

The Fashion Highlights

Topshop leaned on its heritage while embracing fresh styling:

• The iconic Jamie and Joni skinny jeans returned, nodding to the brand’s legacy.

• Cara Delevingne’s edit featured statement pieces like an oversized grey blazer and a pea-green faux-fur coat.

• Bold touches included pillbox hats inspired by Prada, Ferragamo-style heels, oversized bomber jackets in saturated hues, and floor-sweeping sequin gowns.

• Accessories played with prints and textures—polka-dot tights, Dalmatian and cow-print patterns, and jewel-toned shades of plum, chocolate, and deep blue.

For Topman, the lineup delivered equal punch:

• Chunky grandad knits, green faux-fur bombers, dark-washed denim, and a mix of relaxed streetwear and sharp tailoring.

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A Fresh Model Lineup

The casting was deliberately diverse, featuring newcomers and unsigned talent discovered through an open call with Wilhelmina Models London. The mix of fresh faces underlined Topshop’s attempt to connect with a new generation.

A Brand Reborn

Founded in 1964, Topshop has seen both triumph and turmoil—from its Oxford Street flagship and Kate Moss collaborations, to the collapse of Arcadia Group in 2020. Acquired by ASOS in 2021 and majority-sold to Bestseller in 2024, the brand is now in the midst of a strategic revival.

This high-profile show signals more than just a collection reveal. It’s a declaration: Topshop is back, with a standalone website, plans to reopen physical stores, and a vision to resonate with both nostalgic millennials and digitally native Gen-Z shoppers.

Source: Vogue

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